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I've been reading parts of Naomi Klein's "No Logo" book online and it's excellent. It was written back in 2000 though. Does anyone know of
another book on a similar topic that's more current?
another book on a similar topic that's more current?
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Re: No Logo
Tue, March 1, 2005 - 12:33 PMNo, but if you like "No Logo," read a book written in 1967 called "The Revolution of Everyday Life." It could just as well have been written in 2005. It's about (among other things) how advanced capitalism and consumerist culture are turning us into zombies.
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Re: No Logo
Tue, March 1, 2005 - 8:34 PM2000 really did seem to be the year... afterwards it's all about polarizing politics, terrorists, & anarchists.
*Post-Frankfurt school political science and historical analysis of the American political scene. Thomas Frank's "What's the Matter with Kansas" (2004).
See also, "One Market Under God" (2001), "The Conquest of Cool" (1998). Thrill to his lively, insightful, yet totalizing Ayn Randish superstructural, there is an irresistible culture machine resistance is futile-ness.
*Globalization, militarization, women: Cynthia Enloe's "Bananas, Beaches, & Bases" (1989, updated in 2001) & "Does Khaki Becomes You?" (1983)
*Hipster/bohemian class responses to market logics, resistance narratives to capitalism (or so they think!): Brooks' "Bobos In Paradise" (2000).
*Another, denser, more esoteric take on Empire, resistance, and the organization and articulation of desire (extrapolate to brand): Deleuze & Guattari's "Anti-Oedipus: Capitalism and Schizophrenia" (1983). -
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Re: No Logo
Tue, March 1, 2005 - 10:13 PMdont forget "Selling Free Enterprise"
The Business Assault on Labor and Liberalism, 1945-60
Elizabeth A. Fones-Wolf
www.press.uillinois.edu/pre95/...-9.html -
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Re: No Logo
Wed, March 2, 2005 - 9:50 AMAnd another thing, Arnold Snarb is a big pinko commie . . . 'n stuff.
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Re: No Logo
Wed, March 2, 2005 - 9:48 AMJohnManyJohns,
Congratulations! I believe you are the first ever person in this tribe to use the term "Post-Frankfurt School" in a post, and as such I feel that I must nominate you to the moderator for a fitting prize, like . . . a stuffed SOCK MONKEY. . . or, no, wait a minute . . . a stuffed Jurgen Habermass doll . . .
Invader Zim? I know you. :)
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Re: No Logo
Thu, March 10, 2005 - 3:55 PMI wonder what Naomi Klein would say about the giant American Flag logo co-opted as it is for the Republican Party.
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Re: No Logo
Thu, March 10, 2005 - 11:59 PMAmy,
Naomi Klein has a new book out called "Fences and Windows: Dispatches from the Front Lines of the Globalization Debate"
it would appear to be a similar book that is more current.
-robin
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Re: No Logo
Fri, March 11, 2005 - 3:59 PMDid you know that Naomi Klein calls culture-jamming 'diluted activism'? -
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Re: No Logo
Sat, March 12, 2005 - 6:22 PMWhat exactly does she mean when she says "diluted activism?" I'm curious about this, as there is some recent thinking (and a decent article in LiP magazine) that traditional culture jamming activities are extremely political limited, and possibly even counterproductive to real anti-consumerist or anti-corporate work. For example, some people will argue that visually replicating corporate brand identities (even in their jammed incarnations) only serves to reinforce the primacy and power of the corporate brand. Has anyone else read the LiP magazine article on this? -
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Re: No Logo
Sat, March 12, 2005 - 10:45 PMShe doesn't say what she means by it in the specific speech (I think is was in Fences and Windows) but I'll let you know if I learn more. I don't think she's consistent on this point, so maybe it was just an aberration.
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Re: LiP Mag. summary
Sun, March 13, 2005 - 2:43 PMHere's a LiP Mag. summary (*not what I personally think*, just a summary of what Ann Elizabeth-Moore wrote):
www.lipmagazine.org/articles...195.shtml
(01.15.2003, Ann Elizabeth-Moore, Live by Their Tools, Die By Their Tools)
-Culture jamming perpetuates an inherently controlling medium.
-The culture jamming project has taken up the language of the oppressors.
-"Parody fails as a political tool because, in agreeing to use it, activists agree to use a pre-established set of symbols, each containing within it the very message activists work to combat."
-The culture industry is getting hip to parody and uses it to market desire to us with adverts that are "pre-culture-jammed" or use other forms of self-parody.
-"Culture jamming and adbusting, parody and satire are not useless. They are simply not useful as tools for political change."
-The article argues for making clearer, "...individual responses to consumer culture," which the author hopes will "end the re-presentation of brands and dogmas entirely....," leaving ideological space for "...our brains to conceive of something unbranded, unrepresented and uncontrolled." -
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Re: LiP Mag. summary
Mon, March 14, 2005 - 10:37 AMThanks for posting the link, John.
I think she makes some very good points in this article, and I found the article valuable and thought-provoking overall. My main criticism of it, however, is that while she never defines what she means by "culture jamming," she works with an implicitly narrowl idea of it as the classic billboard alteration/corporate logo modification type of "culture jamming." As long as this is her definition of it, her analysis makes sense to me.
I think in the real world, though, that "culture jamming," at least for me, refers to a much wider spectrum of activities that confront capitalist/consumerist culture. For example, ethical shopping practices, direct action against corporate criminals, boycotts, educational campaigns, public interest lawsuits - all of these could be viewed as "culturally resistant" activities and thus as "culture jamming."
So I would say that her article is valuable but limited.
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Re: LiP Mag. summary
Tue, March 15, 2005 - 11:59 AMI think your latter definition is more suited to describe activism in general, in the more traditional sense. 'Culture jamming" doesn't usually refer to a boycott or educational campaign or the other things you named.
But maybe culture jamming could be more than messing with billboards.
It's true what someone else posted above about how the big brand corporations are hip to 'irony' and satire and use it liberally already in their branding schemes. I have heard about a car commercial which shows an aerial view of a suburban neighborhood where every house looks exactly the same with the same cars and everything. This is the backdrop for the introduction of the advertised car. So the commercial has an eerie awareness of the lack of unmarketed space and the dismal result of the mega-mallized mono-culture we live in -- the very context which the advertised brand itself helped to help create.
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Re: LiP Mag. summary
Tue, March 15, 2005 - 12:03 PMAlso, it's worth noting how Slim has chosen to define 'culture jamming' in the introduction to this tribe. Again, this is not your more direct forms of activism through boycotts, etc.
But I think that the Yes Men and Reverend Billy are examples of culture-jamming. Actually Rev. Billy does both direct (traditional activism) and culture jamming -- he goes about it both ways. But both ways he does it are VERY direct and in-your face. How could you get more direct than confronting Starbucks with a 30-person choir and a bullhorn? -
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Yes Men and Rev. Billy
Fri, March 18, 2005 - 8:16 PMAmy, yeah, the Yes Men and Rev. Billy are holy saints or heroes or a glorious channeling of some anarchist trickster. Some of the stuff they've done is just so incredible and right on. We need more of them. And I think they are both great examples of fun and smart and effective culture jamming. Whatever happened with Rev. Billy's Starbuck's arrest? -
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Re: Yes Men and Rev. Billy
Sun, March 20, 2005 - 7:17 PMHe's been banned from Starbucks throughout the WORLD!!! (Rev Billy, that is.) He stands at the door and shouts through a bullhorn and his 30-person choir can still set foot inside. He doesn't care about being arrested though. He's totally devoted!
Mikita,
What doe sit say on the yellow tie? I can't read it. Support something -something. -
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Re: Yes Men and Rev. Billy
Sun, March 20, 2005 - 10:36 PMIt says "Support Iraqi Civilians."
I modified an image of a "Support Our Troops" yellow ribbon car magnet in photoshop.
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Re: Yes Men and Rev. Billy
Mon, March 21, 2005 - 1:49 AMwww.revbilly.com/revsite/W...itings.htm
Scroll down to: "Out of Jail - Into Free Speech"
"I went to jail, where there is no coffee of any kind. The LA County Correctional Facility is as bad as The Tombs. Just miles and miles of people in that underground world, almost all Hispanic or African Americans of course. The gangs are the shadow government there, and I had a rather formal interview by some coalition of Crips, Bloods, and, well, a number of large men with shaved heads and Aztec tattoos, let's say. Some of them assumed I was a cop, but mostly they were perplexed. I talked about dancing on the counter of the Starbucks, and Howard Schult is a billionaire and he gets his coffee on the cheap because he doesn't pay the families who bring it to market. They are out there with their children and grandparents desperately trying to increase their output, some of the kids are six and seven years old... All this was better known to these guys; they are educated on the impact of the globalized coffee economy in a way that most liberals aren't. Anyway, they called me "Starbuck" throughout my stay, and there was always one near me, walking me through the fluorescent tunnels. I felt safe." Rev. Billy
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Re: Yes Men and Rev. Billy
Mon, March 21, 2005 - 11:52 AMRe "Out of Jail:" That's fucking great. -
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This is the maximum depth. Additional responses will not be threaded.
Re: Yes Men and Rev. Billy
Tue, March 22, 2005 - 9:11 AMI love what he says (in a different section) about how what we see is filtered through the eyes of billionaires and how we have to break in there with new imagery. -
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Re: Yes Men and Rev. Billy
Tue, March 22, 2005 - 9:13 AMHere it is:
We have wandered into a terrible moment. Another in a long line of great historical powers who torch the world is so doing, dreamily adolescent and irresponsible. Words like ‘Democracy’ and ‘Freedom’ are applied with the distortions that power allows. Nothing is more dangerous than the isolation of America, unseeing and inexperienced. We are in a dome, in a fluorescent big box full of products created by suffering. All our views of the world are filtered by billionaires at the portals of a false environment. We must break into their private property and introduce new imagery. We must be willing to embrace our counter-intuitive Holy Foolishness. Amen? AMEN!
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